ISAEI

Biography

ISAEI was estab­lished by design­ers Luke and Chim­ney in 2013. “ISAEI” comes from the Iceland­ic word “INNSÆI”, which means intu­ition.

To the design­ers, intu­ition means know­ing instinct­ively without ration­al pro­cessing, a sense that ori­gin­ates from logic. But fol­low­ing intu­ition doesn’t mean logic­al or illo­gic­al, but rather some sort of pre­conscious­ness behind logic. They search for truth beneath time and con­scious­ness, where the mind flows cease­lessly. “Flow” is where pur­ity if found, and they are con­stantly striv­ing to find this state.

This same belief and tacit under­stand­ing is what brought these two design­ers togeth­er, and they soon after estab­lished their brand. Luke and Chim­ney have a sim­il­ar appre­ci­ation for aes­thet­ics found in prim­it­ive han­di­craft art, and both of them enjoy the sur­prises that arise from hand­made cre­ations. They are nev­er bound by forms and per­sist in inspect­ing their own cre­ations from a unique angle.

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2017

Spring / Summer

2016

Fall / Winter

2016

Spring / Summer

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ID : ISAEI-STU­DIO

Website

www​.isaei​.cn

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