I was contacted recently by Hermès about their latest film, “The Sound Of Hermès Silver". With beams of bright light and music by Yoggyone, the video aims to highlight the house’s silver jewelry range. The concept is peculiar in its approach to define a sound one might associate with the precious metal, silver. The result can be described as otherworldly and mystical, an experimentation of light and shadows distilled in a futuristic black and white medium. This ethereal quality is a forte of the film director, Caswell Coggins, who is equally as skilled in documentaries and action films.