Top 10 Gifts for the Chinese Luxury Consumer 2012

This article from China Daily the newspaper, discusses a HuRun report on the top 10 preferred brands to give as gifts. Not surprisingly, only 1 of the top 10 is a domestic brand. Here’s the breakdown (% of respondents, category, country of origin):

1) Louis Vuitton (14.9%, Fashion, France)

2) Cartier (10.3%, Jewelry/Watches, France)

3) Hermes (8.0%, Fashion, France)

4) Chanel (6.2%, Fashion/Perfumes, France)

5) Moutai (5.9%, Drinks, China)

6) Apple (5.7%, Consumer Electronics, US)

7) Dior (4.6%, Fashion, France)

Prada (3.9%, Fashion, Italy)

9) Rolex (3.6%, Watches, Switzerland)

10) Armani (3.4%, Fashion, Italy)

With Chinese fashion designers gaining increasing amounts of recognition and support both at home and abroad, it will be fascinating to see how this list changes in the next 10-20 years.